Blog.
About Pages: Tell an Authentic Story
By: Matt Flowers - When you’re writing about your services, the formula is simple. However, when you’re talking about your mission, core values, and company’s culture, it’s a much deeper level of writing. With that in mind, here are the critical elements of a great about page.
Q&A: Copywriting with a Swift Right Hook to the Jaw: Ethos Copywriting
Matt Flowers is a professional copywriter based in Erie, PA. He recently launched his business Ethos Copywriting, acquiring customers in Erie and New York City. Matt also plays in the band Falling Hollywood.
Q&A: Jenna Tobin, From ApexDrop Intern to Campaign Manager Before Graduation
Jenna Tobin was an intern with ApexDrop, an influencer marketing startup that connects fashion influencers with the brands they love. ApexDrop has an impressive list of industry partners including GiGi, Fossil, and NY&C.