Blog.
Branding and Logo Best Practices
When it comes to great design, nearly every tried and true component has a caveat. While this does make it difficult to hammer down what exactly makes the perfect logo or branding guide, this ambiguity should also encourage artists, graphic designers, and their clients to bend the rules, explore the canvas, and find a symbol that accurately captures the business and/or industry at hand.
Member Spotlight: Ben Franklin Regional Director Brian Slawin
Why come to a city where the hundreds have lost jobs, blight has spread like creeping ivy, and snow seems to come down by the bucket full? To Brian Slawin, Regional Director & Portfolio Manager of Ben Franklin Technology Partners (BFTP), Erie merely is in transition.
Meet Aubry, the Community Builder
For the first time, Radius CoWork is adding a kind of “community manager” to the team. What a community manager really does is cruise the party, ask questions, and watch for what people need whether they tell you or not. A community manager should genuinely care about people, learn what there is to appreciate about each member, and grow in mutual trust.
Q&A: Grassroots Organizing with Dan Doubet
Radius member Dan Doubet, local Organizer for Keystone Progress, is driving civic engagement across the region. We sat down with Dan to learn about his life to Erie and the important work he’s doing to drive innovative, people-focused policy.
Q&A: Copywriting with a Swift Right Hook to the Jaw: Ethos Copywriting
Matt Flowers is a professional copywriter based in Erie, PA. He recently launched his business Ethos Copywriting, acquiring customers in Erie and New York City. Matt also plays in the band Falling Hollywood.
Q&A: Jenna Tobin, From ApexDrop Intern to Campaign Manager Before Graduation
Jenna Tobin was an intern with ApexDrop, an influencer marketing startup that connects fashion influencers with the brands they love. ApexDrop has an impressive list of industry partners including GiGi, Fossil, and NY&C.
Q&A: Craig Schneider is Serving Erie's Downtown
As we got to know Craig, we realized that he is one of the most interesting people in Erie. We sat down with Craig to learn more about his life and why he’s all-in on Erie’s downtown.
The New Trend in Fashion: Influence Marketing
Over the past six months, a marketing startup has been gaining traction by introducing trending marketing strategies in Erie, Pa. Zak Stahlsmith founded ApexDrop in 2015. He introduced influence marketing to the Erie scene by connecting it to the fashion industry.
Art Inspires Commerce
Radius Gallery’s last show highlighted Roman Glass and his business No Dress Code Studios located in the Renaissance Building. His inspired textile designs were featured at the Radius Gallery on May 20th to June 20th and included on the Erie Art Museum’s Gallery Night.
Q&A: Remote Working Like a Boss
We sat down with Andrew Chernauskas so that he could describe what it is like to be a rad telecommuter redefining work and cities in places like Erie. Andrew imports work and pay into Erie working remotely for a boutique web development firm located in Denton, Texas.